GEM Digital Case study · SeeChange
A scalable editorial CMS the marketing team owns end-to-end.
SaaSHubSpot CMSHubL
The project
- Client
- SeeChange
- Scope
- SaaS, HubSpot CMS, HubL
- Live site
- seechange.com ↗
The challenge
Marketing relied on developers for every new landing page, and the brand was hard to keep consistent.
What we built
- Translated detailed Figma designs into a custom module library in HubSpot's Design Manager using HubL: hero, video testimonial carousel, partnerships carousel and icon/column layouts.
The result
Marketing now builds landing pages from on-brand components without needing a developer.
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